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MARKETING RESOURCE


Harnessing Content Marketing to Foster Unwavering Brand Loyalty
Content Marketing has emerged as a powerful tool for businesses to connect with their audience, educate them about products/services, and...

Alex Greening
Oct 14, 202310 min read


Leveraging Social Media Analytics for Business Growth
In a world that is rapidly digitizing, the significance of social media as a touchpoint between businesses and consumers is continually...

Rob May
Oct 13, 202312 min read


Driving Customer Engagement By Unlocking Value Through Interactive Marketing
In a digital age where consumers are bombarded with endless marketing messages, standing out is absolutely imperative. Interactive...

Alex Greening
Oct 12, 202315 min read


Podcasts: Catering to the On-the-Go Consumer
Podcasts have emerged as a beacon of convenience and information for the on-the-go consumer. The soaring popularity of Podcasts...

Rob May
Oct 11, 202324 min read


Demystifying Video Marketing: Strategies for Success
Video marketing has become an essential tool for businesses to reach their target audience today. It's a dynamic and versatile medium...

Mario Lepage-Doucet
Oct 10, 202316 min read


Understanding the Role of Marketing in Business Success
Marketing is an essential component of any business. It is the process of creating, communicating, delivering, and exchanging offerings...

Alex Greening
Oct 8, 20235 min read


Hyper-Targeting: Crafting Persona-Driven Ad Campaigns
In today's increasingly competitive and saturated advertising landscape, reaching your target audience effectively is more challenging...

Alex Greening
Oct 7, 20238 min read


Engage or Skip: Designing YouTube Ads That Stick
The digital marketing landscape has seen an exponential rise in video content, propelling platforms like YouTube to the forefront of...

Rob May
Oct 6, 202321 min read


Content Marketing: Setting Clear Objectives & KPIs.
Definition of Content Marketing: Content marketing is a strategic approach focused on creating and distributing valuable, relevant, and...

Rob May
Oct 5, 202316 min read


New Emerging Social Networks To Keep Your Eyes On in 2023
The landscape is buzzing with a massive amount of fresh and innovative social networks that are worth diving into everyday. It's almost...

Gaby Achakji
Oct 4, 20233 min read


Metrics that Matter: Assessing ROI in Paid Advertising
In the world of social media, paid advertising has emerged as a vital tool for businesses aiming to amplify their reach and impact. Yet,...

Alex Greening
Oct 3, 202313 min read


Exploring the Best Blog Content Software in 2023
As a blogger or content creator, you know that creating high-quality content is key to attracting and retaining readers. However, the...

Rob May
Oct 2, 20238 min read


YouTube First Impressions Count: The Science Behind Effective Thumbnails
Introduction In the fast-paced world of online video content, first impressions are crucial. YouTube, the world's largest video-sharing...

Alain Purney
Oct 1, 20236 min read


Emerging Social Media Platforms: Opportunities and Challenges for Marketers & Social Media Managers
Social Media has become an integral part of our daily lives, and it has revolutionized the way we communicate, interact, and consume...

Gaby Achakji
Sep 30, 202315 min read


Taking to the Skies: A Beginner's Guide to Drone Videography
Dive into the world of drone videography with this comprehensive beginner's guide.

Mario Lepage-Doucet
Sep 29, 20238 min read
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